Creator Score
A scoring system that identifies talent in content creation and creative contribution.
What is the Creator Score?
Creator Score is a numerical value that represents a user's reputation as a content creator based on verified data across multiple platforms. Unlike traditional metrics that only consider follower count, Creator Score evaluates both quantity AND quality of creative output through verifiable signals.
The Creator Score is designed to:
Help authentic creators gain recognition based on their actual contributions
Provide protocols, brands, and platforms with reliable data to identify top creative talent
Create a standardized measurement for creative impact and consistency
Reward consistent, high-quality content creation over mere popularity
Who is a Creator?
While Builder Score focuses on software development, Creator Score targets those who share original content consistently. A creator is someone that produces creative output (text, image, video, audio, interactive) that provides value to others by informing, educating, entertaining, or inspiring.
The Creator Score supports various creator types:
Visual Artists: Illustrators, photographers, painters, graphic designers, animators
Writers: Bloggers, journalists, essayists, poets, newsletter authors
Audio Creators: Musicians, podcasters, sound designers, voice artists
Video Creators: Filmmakers, vloggers, streamers, YouTube content producers
Community & Memes: KOLs, meme artists, community builders
Use Cases
Creator Score serves multiple purposes in the ecosystem:
For creators: Objective verification of creative impact that can be shared across platforms
For protocols: Reliable method to identify authentic creators for rewards, grants, and partnerships
For brands: Data-driven discovery of talent for collaborations and sponsorships
For apps: Enhanced context about users' creative contributions and reputation
The "Creator Score" Scoring Framework
Signal Strength
The first step is defining how strongly a given data point signals someone is a real creator
There's 3 possible levels:
Strong: Up to 40 points (e.g., zora rewards earned)
Medium: Up to 20 points (e.g., farcaster followers)
Weak: Up to 8 points (e.g., twitter account age)
Max Score
Maximum amount of points each data point can contribute to the Creator Score, based on the signal strength
Multiplier
Each data point has a multiplier to convert its readable value into points
The multiplier is not publicly disclosed to prevent gaming (same approach as Builder Score)
Example: for twitter followers, if the multiplier is 0.01 and I have 1,000 followers, I will receive 10 points
Value Conversion
Some data point original values are converted to normalized metrics.
Example: We us a square root function for metrics like total followers or NFT earnings to prevent large creators from completely dominating
Creator Score Levels
Similar to Builder Score, Creator Score is organized into levels to help users understand their standing:
1
0-39
Just getting started. Has created some content and taken first steps as a creator.
2
40-79
Creating content regularly with growing engagement. Beginning to build an audience.
3
80-119
Established creator with consistent output and meaningful engagement across platforms.
4
120-169
Accomplished creator with significant audience and proven monetization.
5
170-249
Top-tier creator with substantial influence and recognition in their domain.
6
250+
Elite creator with exceptional impact, audience, and earnings.
Key Metrics
The Creator Score considers various metrics organized into three categories:
1. Creation Metrics
Content Published - total number of content pieces published
Content Frequency - number of unique pieces published per week/month
Publishing Streak - consecutive weeks/months with published content
Creative Longevity - time since first published content
2. Engagement Metrics
Followers and subscriber counts across platforms
Follower-to-following ratio
Engagement rates and interactions with content
3. Economic Metrics
Total earnings and rewards
Unique holders/collectors/paid subscribers
NFT mints, coin purchases or price
Secondary market activity (NFT/coin trading)
Collector loyalty/repeat engagement
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